Luxury semi-custom womenswear for Minneapolis professional women. Denise McBride — Midnight Oil Collection specialist — shares styling guides, collection features and executive wardrobe advice.
“Why can’t I find a seamstress?” A woman asked me this recently. She’s smart, successful and beautiful, and she honestly couldn’t understand why it’s so hard to find someone to alter her clothes, or why we “charge so much.” Here’s the honest answer: we’re quitting. This week a seamstress in the UK announced she’s done […]
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Friends in the Minneapolis area: come to The Style Lab Pop-Up, a shopping experience happening downtown through November 30th. If you’re a professional woman who struggles to find clothing that fits, in fabric that lasts, this is for you. No more choosing between a blazer that fits your shoulders and one that fits your waist. […]
Meet Midnight Oil Founder Rachel Lefort in Downtown Minneapolis, Oct 21–22 Read More »
The Style Lab Founders’ Pop-Up Trunk Show Call 612-730-7323 BOOK ONLINE Meet the Makers The Style Lab is Sarah Ramsay’s concept: one room where sustainable, direct-to-consumer luxury brands come together with the people who built them. You won’t find these lines in a department store. Here you can see them up close, try them on, […]
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Opening October 7 · By appointment The Founders’ Edit at the Lumber Exchange A two-month pop-up in Minneapolis’s first skyscraper, opening with the Neems Jeans Founders Weekend, the launch of Arava, and a Midnight Oil trunk show with its founder. This fall I’m opening a second door, downtown. Starting Wednesday, October 7, I’ll be taking […]
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Midnight Oil Women’s Trunk Show in Prior Lake: Luxury Clothing Designed Around You September 4–12, 2026 | Downtown Prior Lake, Minnesota Have you ever stood in front of a closet full of clothes and still felt like you had nothing to wear? Maybe the pieces don’t work together. Maybe the fit is never quite right. […]
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Work Wardrobe Essentials: The Curated Capsule Every Busy Professional Woman Needs Work Wardrobe Essentials: The Curated Capsule Every Busy Professional Woman Needs If your mornings start with the closet stare — that quiet, slightly panicked moment of “I have nothing to wear” while staring at a closet that is, objectively, full — you are not […]
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